How does a gross sales funnel work? A gross sales funnel is completely different than your odd gross sales course of in that it approaches the sale as an ongoing course of slightly than a one time “hit and miss” proposition.
If you’re going to the work of discovering and securing leads, it solely is smart to drop them right into a funnel the place you’ll be able to promote repeatedly to the identical lead. As they are saying, “it’s 100 instances simpler to promote to an current buyer than to get a brand new buyer.” Having a gross sales funnel is essential.
Right here is an instance of a straightforward strategy to take an current system constructed to promote only one time, and switch it right into a easy gross sales funnel that may triple your cash.
Say you’re dropping your leads onto a gross sales web page that sells an eBook on “How To Develop Orchids” at $97. Your prospects come to the gross sales web page, both purchase or do not buy. Then, if you do not have a funnel, it’s a must to go get extra leads if you wish to earn more money. This is how I’d flip this right into a gross sales funnel.
1. I’d begin by sending my results in a squeeze web page as an alternative of a gross sales web page. This places your prospects straight into your funnel, the place it is possible for you to to contact them repeatedly – which implies even when they do not purchase now, they might purchase a number of weeks and even months down the street.
2. Then, I’d ship them a free present. Usually, I supply the free present after I ask for the optin on my squeeze web page. So, you might supply a free report with regards to “How To Discover Uncommon Orchid Suppliers” while you ask for his or her name and electronic mail. Necessary: ensure your free present is of actually top quality. Do not ever give your prospects something that is not glorious high quality, or you’ll lose them sooner than a greased pig.
three. You may then drop your prospects in your gross sales web page, to your eBook on “How To Develop Orchids.” They might or could not purchase, however this isn’t the top of the funnel, it is solely the start so even when they do not purchase you have not misplaced something.
four. In case your prospects do not buy at this level, they’re nonetheless inside your funnel. If you’re following my plan, you should have made an autoresponder sequence and your prospects proceed to get emails with extra free presents, and extra alternatives to purchase, till they turn into prospects https://funneljuicee.com.
5. As soon as your prospects do purchase, that’s nonetheless not the top of your funnel, it is just the start, in case you are doing this proper. For instance, after they purchase your eBook on “How you can Develop Orchids” they are often instantly introduced with an opportunity to improve to “The Knowledgeable’s Information To Orchids” for $197. Shabambo!…You may have now tripled your revenue on this lead.
6. Once more, if they are saying “no” to this supply, you have not misplaced your lead since they’re now entered into your autoresponder sequence. In the event that they do say “sure” then the subsequent step on this gross sales funnel ought to give them one other likelihood so as to add to their order. For instance, they’re then introduced with an opportunity to attend a reside teleconference on “How you can Develop Orchids” the place they’ll be taught and ask questions reside with an Orchid skilled.